Accelerating Ford Pro — Amber Wing | Creative Director

Amber Wing | Creative Director

I love combining tech, social, design, and strategy together to create with purpose.

Accelerating Ford Pro

Ford Pro

Ford Pro, Ford Motor Company’s B2B arm, worked with VaynerMedia to grow their social presence and increase awareness of their brand.

For two years, I led an agile social team to ideate and produce over 1,400 assets, and saw our impressions grow from 1.6M to 7.75M—a 385% increase.

During those years, we attended multiple showcase events, trade shows, and filmed with several customers, producing a wide range of assets to tell a complete story of Ford Pro.

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As a final parting gift to the Ford Pro team, we created a long form video highlighting Dane County Sheriff’s Office and the Ford Pro products that improve their department’s safety and efficiency.